Cole Swindell is no stranger to making music videos, but the process to create one for his song “Single Saturday Night” was a bit different due to quarantining and social distancing.
Cole shares the basic instructions he got going into the video shoot, “It was pretty much, ‘Hey, get in front of a green screen and have fun.’”
Talking about the concept of the video Cole says, “We turned it into pretty much, me falling asleep on the couch, and kind of like going into this weird dream, which is what it was. A lot of the places…and it turned out to be, and we didn’t even plan it but a lot of places were my favorite places – the golf course, Braves game, Preds game…whatever it is. Just having those memories at the beginning of the video with the fans and all that, I just think it represented everybody’s 2020, just wanting to escape a little bit. Then I wake up at the end like ‘What in the world just happened’…maybe that’s kind of…when this is over, that’s what we’re all gonna do.”
If you’ve seen the video you know Cole is wearing some interesting clothing choices…well, he admits that wasn’t a wardrobe department, that stuff just came out of his own closet.
Yup–everything he wears in the video…he owns.
But in the end Cole, his band and his team created one of the most fun music videos of the year with “Single Saturday Night,” and Cole says “We did have a good time.”
When it comes to the song, Cole knew it was one that he had to sing because not only could he relate to it, but he thought everyone else could too, “I knew the first time I heard ‘Single Saturday Night’ that I had to record it. It could be for anybody. For anybody in a relationship…already had their last single Saturday night, or maybe for somebody looking for that special someone, heading out on the weekend looking to change it all”
If you haven’t seen it yet, check out Cole Swindell’s music video for “Single Saturday Night” right here…
Photo Courtesy of Warner Music Nashville